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CLAIM ID

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Kent RO has apologized for the controversial advertising campaign that insinuated that domestic helpers could be carriers of the novel coronavirus.

Kent RO issued an apology in a press release and withdrew the advertisement which portrayed domestic helpers as COVID carriers.

Kent RO issued an apology in a press release and withdrew the advertisement which portrayed domestic helpers as COVID carriers.A recent advertisement campaign launched by Kent RO Systems Ltd while promoting its Atta and Bread Maker went on to insinuate that domestic helpers can be carriers of the novel coronavirus. Multiple users on Twitter criticised the ad for being insensitive and classist.

In response to the backlash, Kent RO Systems Ltd tweeted an apology on May 27, 2020 saying the recent advertisement was unintentional and wrongly communicated.

The COVID-19 pandemic has given rise to a lot of potentially dangerous misinformation. For reliable advice on COVID-19 including symptoms, prevention and available treatment, please refer to the World Health Organisation or your national healthcare authority.

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